ANTONY
SHEPHERD
Direction that makes brands impossible to ignore.
Twenty years shaping how the region's most ambitious names look, feel, and land. I bring the direction, taste, and decisiveness that turns creative work into work that connects. Available fractionally, on retainer, or for select projects.
From brand identity and experiential to campaign and activation. Built to land, not just look good.
From Identity and Experiential to Activation and Campaign Rollouts with Heart
Case Studies
New brand? Big campaign? Need a creative eye on it all?
Here’s how I can help you move things forward - no fluff, just results.
3-STAGE APPROACH
Your Brand Philosophy
01
Connecting
Where ideas meet audience. Whether we’re building a brand or a campaign, we start by tapping into shared meaning, emotion, and culture.
02
Aligning
Where strategy meets craft. Positioning, message, and visual language pulled into one direction, across identity and every output it touches.
03
Land
Execution with impact. This is where design, voice, and story come together - seamlessly - to deliver consistent creative, campaigns, and brand systems.
What I Do
Senior creative leadership across the full arc, from first idea to final rollout.
Brand Identity & Strategy
Identity systems built to mean something and built to scale. From the core idea to the full visual world it lives in.
Campaign and Activation
Launch ideas, campaigns, and experiences that earn attention and turn it into action.
Creative Direction
on Demand
Director-level creative leadership without the full-time hire. I lead your team, sharpen the work, and keep the standard high. Retainers available.
Brand Care and Evolution
Decks, print, content, activations. The ongoing craft that keeps a brand consistent and sharp as it grows.
About Me
I'm Antony, a creative director and brand consultant with twenty years shaping work across luxury, government, hospitality, and culture.
I do more than make brands look good. I help them mean something.From identity systems to launch campaigns, I lead teams and partner with clients who want more than cookie-cutter design, work that feels considered, cohesive, and built to land.
Whether I'm directing in-house teams or embedded with yours, the job is the same: bring the taste, the direction, and the decisiveness to get it right.
Testimonials
What my clients say
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Louise Maxwell
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Gabriella Spring
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Josh Phillips
My Network
Here are some of the brands I’ve partnered with to help shape their stories and bring bold ideas to life.